HONE Digital Marketing is a digital marketing and SEO agency that specializes in Lubbock SEO (search engine optimization) services. Our SEO experts in Lubbock can help get your local business ranking at the top of search engines like Google and Bing for the keywords that matter. SEO in 2020 can help you gain more quality local traffic to your website and a potential increase in leads and sales.
Experienced SEO for Your Lubbock Business
Interested in ranking higher in search engines and driving more local traffic to your site from experienced SEO in Lubbock, Texas? Our team of search specialists provides quality search engine optimization services for local businesses in Lubbock County cities and towns. This includes Abernathy, Idalou, Shallowater, Wolfforth, New Deal, Ransom Canyon, Slaton, Buffalo Springs, Acuff, Becton, Heckville, Posey, Reese Center, Roosevelt, Slide, and Woodrow.
Our Lubbock search engine optimization specialists also provide professional SEO solutions for businesses located in towns and cities near Lubbock. This includes West Texas and northwest Texas regions. Example regions include the Texas Panhandle and Permian Basin. Example cities and towns around Lubbock county include Brownfield, Levelland, Littlefield, Plainview, Floydada, Crosbyton, and Post.
Our Lubbock digital marketing & SEO agency specializes in modern search engine optimization (SEO) campaigns. Our Lubbock SEO clients continue to achieve great results through increased local rankings, traffic, and leads. We provide a variety of SEO services, including local and national plans. Based on your business goals and our experience, we propose a proven SEO solution that we feel would be the best fit for you and your company.
What Do Our Professional SEO Services Include?
Our Lubbock SEO services include a variety of different components aimed at improving your website’s keyword rankings and traffic from Google Searches in Lubbock:
- Website Audit – We perform an extensive site audit and analyze your current website setup to determine any critical SEO issues, opportunities, content gaps, and how to proceed into keyword research and content research.
- Keyword Research – We research relevant keywords to target, based on your existing site content, existing rankings, and competitor sites and rankings to determine the direction of content and link optimization.
- Content Research – We used experienced analysis strategy and software tools to research relevant content topics. We analyze your website’s existing content and competing, high ranking site content. This includes analysis of the current SERPS (search engine results pages). Content research helps us gain an understanding of how to improve your website SEO. This includes content, link usage, and keyword usage, which affect your SEO rankings.
- Meta Tag Optimization – Based on the initial audit and ongoing monthly trend analysis, we update your website’s meta tags. This includes updates to page meta descriptions (which can show in your site’s search result listings and can affect clickthrough rates), page search titles (these also show in your site’s search result listings and can affect clickthrough rates), and image alt text (can improve the potential for your site to be found through image searches).
- Content Optimization – Based on the initial audit and ongoing monthly trend analysis, we perform SEO copywriting and content updates. This includes updates to page headers, subheaders, and keyword phrases used in a page’s content. We may also add or expand the content of a page depending on potential opportunities. These content updates can help improve rankings for the keywords related to the page topic.
- Link Optimization – Based on the initial audit and ongoing monthly trend analysis, we update links within your site’s page content. This improves the user experience of your site. We also update link “anchor text”. Anchor text is the phrase used as links. These link updates can help to support page ranking improvements and increase your brand authority. Depending on the competitiveness and situation, we research and create backlinks on external sites. We only implement white-hat link building strategies.
- Local Maps SEO – We improve your local search presence further by creating/updating local content on your site, Google My Business listing updates, and other listing & business citation updates.
- Technical SEO – We make sure your website has healthy, optimized crawlability and indexability for search engines to crawl and index your website pages properly. This may also include website speed improvements where possible and depending on your website cms/hosting, such as image compression, and structured data markup/schema usage.
- Ongoing Analysis & Tracking – We track target keyword rankings, competitor site trends, how users interact with your site, conversion events such as calls and form fills depending on your goals, and changes in search engine algorithms to continue improving the direction of your website’s SEO.
Other Digital Marketing Services We Offer
Here’s a brief description of the digital marketing solutions that we specialize in:
- Search Engine Optimization (SEO) – SEO campaigns to improve your website’s positioning and keyword rankings in search engine results.
- Facebook Ads (PPC Ads) – Facebook Ad campaigns to quickly promote your business and services to targeted audiences on Facebook.
- Google Ads (PPC Ads) – Google Ad campaigns to quickly promote your business and services to targeted audiences on Google Search.
- Digital Marketing Consult – Experienced digital marketing consulting to develop an effective digital marketing plan for your Lubbock business.
Contact Us for Lubbock Search Engine Optimization (SEO)
Interested in search engine optimization for your business? Contact us at HONE Digital Marketing for a custom SEO proposal. We’re a passionate team of digital marketing and SEO experts in Lubbock, TX with over 30 years of combined marketing experience.